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Jeffrey Berthiaume is a multimedia developer and internet architect who has designed and built award-winning websites, kiosks, and content management systems. He bridges the gap between creative and technology with an ability to balance the needs of designers and marketing with the capabilities of existing technology.
Having grown up in Austria, Japan, Panama, and Poland, Jeffrey has lived in a number of different cultures, and has a keen grasp on multilingual and multicultural media (both from a design aesthetic, and a linguistic implementation). He has built kiosks in English, French, Spanish, German, and Japanese, and designed and built content-management system driven websites (most recently for Blockbuster and Avery Dennison) in English, French, Spanish, German, Japanese, Hebrew, and Russian.
Jeffrey has been referred to as a "technology synthesist" because of his ability to quickly grasp the implications of new technology and combine multiple available technologies into a unique interactive offering. He has developed strategies and built projects taking advantage of mobile phone/Palm Pilot technology, iPhone applications, large-scale virtual worlds, console and Flash games, gesture-based systems, and pseudo-artificial intelligence.
Part of being the "bridge" between technology and creative requires a good handle on information architecture and usability testing. On most projects, Jeffrey creates site maps, wireframes, user personas/usage scenarios, and use cases (depending on the size of the project or the team). He has not only helped manage usability tests, but also created a study with an eye-tracking firm to perform detailed, in-depth studies of target audience behavior and response for Qualcomm.
On the technical side, Jeffrey designs and develops databases and content management systems (based on a personally developed CMS architecture), using PHP and MySQL. In the past, he has converted the same system to ASP and ColdFusion, as having used SQL Server and Oracle as the backend database.
From interactive strategy, to creative direction, through technical implementation and launch, Jeffrey has clear capabilities in all aspects of the project lifecycle. Further details on projects and technology used can be seen on his résumé.
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